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The following materials are samples that debt cancellation advocates can use to reach out to their local media. The materials refer to the first event of the Sabbath Year, Jubilee Sunday on January 21, but can be updated with different news hooks throughout the year (e.g., re-introduction of the Jubilee Act in March; spring meetings of the IMF and World Bank in April; G8 Summit in June). These materials were prepared by communications consultant Margot Friedman of Dupont Circle Communications, with input from Jubilee USA staff. IIMPORTANT NOTE: We will update these materials once the JUBILEE Act is re-introduced in early 2007. For now we refer to the impending legislation simply as new debt legislation.
Contents 1. Sample Opinion Editorial Download 2. Tips for Placing Letters to the Editor (LTE) and Sample Letter to the Editor Download 3. Sample Press Release for Jubilee Sunday Download 4. Sample Editorial Memo Download Download a PDF of the entire media kit.
Much of this work involves ìrepackagingî our message to fit different formats and lengths. For more tips and ideas, please se Dupont Circle Communications for a guide to:
Creating News and Pitching Stories Download Writing Press Releases Download Talking to the Press Download
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